Proatomic

| Software development boutique
  • UX & UI Design
  • Frontend Development
  • Branding
Proatomic's site hero.

Evolved the company's digital presence by implementing a modernized brand identity across their primary assets

While the stakeholders were initially content with their existing identity, I conducted a competitive benchmark that demonstrated the need for a refresh. This way I persuaded them to modernize their visual identity, while preserving the core heritage they valued.

I also planned, designed, and implemented a one-pager site to showcase their vision, client projects and internal ventures.

Key branding deliverables:

  • Logo redesign.
  • New color palette.
  • New font family.
  • Print assets: Business cards, letterheads, and envelope templates.

Other projects

I also worked on other projects for Proatomic as a Designer and Frontend Developer, for external clients on multiple occasions.

Proatomic's logo before and after.
Before and after of their logo
Screenshot of proatomic's UI on tablet
After some time of only having a splash screen as a site, I ideated, designed and developed a one-pager for them to showcase their services, clients, etc.
Screenshot of proatomic's UI on mobile Screenshot of proatomic's UI on mobile Screenshot of proatomic's UI on mobile
The site is fully responsive.

Typography

Overpass Regular The quick brown fox jumps over the lazy dog The quick brown fox jumps over the lazy dog Light The quick brown fox jumps over the lazy dog The quick brown fox jumps over the lazy dog

Color palette